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Topic: 1980's Saturday Morning Cartoons... The Smurfs on NBC!
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Sassette
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posted 03-16-2025 07:35 AM
The Smurfs x NBC Collectibles
The Smurfs NBC Mug / Coffee Cup
The Smurfs NBC Pinback Badge
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-16-2025 07:37 AM
SMURFETTE VOICE ACTOR - LUCILLE BLISS
Smurfs NBC Peacock Embroidered Jaket
Lucille Bliss' Smurfs NBC Jacket
Smurfette Graphic Embroidery on Sleeve
Smurfs We're #1 NBC Black Satin Jacket
This gorgeous one-of-a-kind black satin jacket with Smurfs embroidered graphics was given to the voice of Smurfette, Lucille Bliss in the 1980s! The jacket is black with purple piping. The back features "Smurfs We're #1" with the full-color NBC Peacock and a Smurf, a full-color Smurfette on one arm, and the name "Lucille" in white stitching on front. The jacket was made by Siche.
Lucille Bliss Smurfette Voice Actor
The Famous Versatile Voice of Lucille Bliss
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Zackmak
Smurfling
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posted 03-16-2025 12:15 PM
quote:
Originally posted by Sassette:
The Smurf Search Is On (1981)
Who are The Smurfs? Those little "true-blue" adventurers are POPPING UP among their new Saturday morning friends.
Circle all the Smurfs you find on this page - then watch The Smurfs on NBC and find out how you can buy your very own set of Smurf Puffy Stickers. They stick almost anywhere!
These are great ads and items connected to the NBC show! Thanks for posting! I have a ton of the colour comic ads promoting Saturday Morning Cartoons, but I'm curious where this colour ad above came from...was it from a specific monthly comic? TV Guide? A specific kids magazine? Any info would be great.
I also love the NBC pinback. I first came across the NBC mug on bluebuddies.com years ago when I first discovered this site, but I never knew about the button. I would love to have one of these items since it was the cartoon that started the adoration of this franchise. So my search for NBC-Smurf stuff continues.
Glad you also posted the B+W ads promoting the evening specials. You don't come across those a lot.
Posts: 57 | From: Canada | Registered: Aug 2013
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Sassette
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posted 03-18-2025 08:55 AM
All of the Smurfs NBC promotional ads shown here come from old newspapers, TV Guides, comic books and trade magazines. I wish I had more info on the Smurf-Search ad but my guess is a comic book or newspaper?
I really love the Smurfs & NBC collectibles too! I'm always on the lookout for more items other than the pinback and mug shown here.
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 08:57 AM
Plush NBC Smurf by BlueTiger
These are two separate plushies... a plush Smurf sitting with a plush NBC peacock. They came from the NBC store in New York.
Smurfs at NBC Store
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:01 AM
NBC Cartoon Characters Saturday Morning Lineup (1989)
For NBC Saturday morning characters it's the last day of vacation before starting their rehersals. The new lineup is Kissyfur, Camp Candy, Captain N: The Game Master, The Karate Kid, Smurfs, The Chipmunks, Saved by the Bell, Alf Tales & The More You Know.
Kissyfur: If the new season doesn't start soon, I'm going to go nuts!
John Candy: According to this, we're supposed to be on the set at seven.
Alf: Hey John Candy, we're ready, no problem, Ha!
Mr. Miyagi: Daniel-san, this gonna be good year.
Karate Kid: Will I be ready, Miyagi?
The Smurfs (roasting marshmallows): Oh boy, they'll eat this up.
Alvin: We could go over the new lineup if we could just plug this in
Captain N: You don't need electricity with me around.
Saved by the Bell: What are we doing on TV - the season hasn't started yet?
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:12 AM
Thirty Years And Still A Great Draw
NBC Painter Smurf
I'll post some black and white glossy promotional photos of The Smurfs from the 1908s NBC Photo Press Department next...
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:19 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:24 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:29 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:36 AM
This is a promotional NBC photo for the My Smurfy Valentine special. The front is a glossy black and white photo. The back is a typed press release with information on the special. It measures 7 x 9 inches.
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:41 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:43 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-18-2025 09:52 AM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-20-2025 06:53 AM
Gargamel & Azrael - As Seen on NBC Box
Gargamel & Azrael
Super-Smurfs 6723
Wallace Berrie & Co. Inc
Printed in Hong Kong
Gargamel & Azrael - As Seen on TV Box
Schleich
Super-Smurf
Gargamel & Azrael
Gargamel & Azrael - Super Schlumpf Smurf Box
Schleich
Super-Schlumpf Gargamel
Art. Nr. 4.0211
Printed in Germany
Gargamel & Azrael - Super Schlumpf Box
Gargamel & Azrael - Schtroumpfs A Sctroumpfs Box
Here's another fun promotion for the NBC Smurfs cartoon... on the box of the Gargamel & Azrael Super Smurfs!
Two versions of this box reference watching the Smurfs TV show - "As seen on TV" or "As seen on NBC". The other boxes with the different languages (Schtroumpfs-A-Schtroumpfs & Super Schlumpf, Super Smurf) don't show any reference to the TV show.
 Super Smurfs
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-20-2025 06:55 AM
NBC Smurf Bumpers
Smurfs will return after these messages!
We now return to Smurfs!
Here's a compilation video of NBC Smurf bumpers seen while watching the Smurfs cartoon on TV in the 1980s.
What is a bumper?
A bumper is a brief announcement (voice over) placed between a TV show and a commercial break. A bumper would appear between television programming content and advertisements.
Networks created "bumpers" to signal to the audience when the show was going to commercial. The Federal Communications Commission (FCC) set a regulation that required a distinction between programs and commercials, as some of the audience viewers were unable to distinguish between a program and commercial without the aid of a bumper.
Many bumpers on NBC included the phrases "(TV Show) will be back after these messages". Then once the commercial was over another "bumper" would announce going back to the program "We now return to (TV Show)". The three big networks (ABC, CBS and NBC) all featured its own bumpers during Saturday Morning Cartoons.
 Watch Smurfs TV Bumpers
More Smurfs TV Bumpers
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-20-2025 07:13 AM
1988 NBC Smurfs Saturday Morning Promo / Commercial
Can you imagine who's coming to Smurf Village this fall?
Watch Smurfs Commericals
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-23-2025 12:36 PM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-23-2025 12:37 PM
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-24-2025 06:01 AM
The Hollywood Reporter January 1989
Top Heavies:
The Yogi Bear Show
The Jetsons
Smurfs' Adventures
The Funtastic World of Hanna-Barbera
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Sassette
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posted 03-24-2025 06:03 AM
Hanna-Barbera 50 Years of Fun!
Can you spot Smurfette beside Scooby in the front row?
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Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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Peazjelly
Super Smurf
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posted 10-03-2025 08:06 PM
A Legend in Their Own Time For an All New Generation To See
by Wallace Berrie - 1986
The Smurf Show
Premiering in 1981, the Smurf Show, an unqualified hit gathering audience shares of 44 and 45, was credited with single-handedly propelling NBC out of third place in the Saturday morning programming sweepstakes.
What is so special about the Smurfs? Besides being cuddly, cute, and lovable, there is something very unusual about these blue characters. Cartoons are not typically known for their sensitivity to social issues and rarely do they bother to illustrate the consequences that result from a character's actions. But the Smurfs have proved that responsibility and education can be a winning combination when carefully developed with humor and kindness on a level children can understand.
The Smurf Show, a two-time Emmy winner for Outstanding Children's Entertainment Series, enters its 6th season with a strong commitment to excellence that continually challenges the Saturday morning competition.
The Smurf Show continues to maintain its enviable #1 position on Saturday morning TV!
Syndication
This fall, the long-awaited syndication of the Smurf Show to independent and mixed affiliated stations will reach children five days a week with half-hour segments geared for morning and popular after-school TV viewing.
Just how many children will be watching their favorite show, The Smurfs?
Households Watching
each Saturday morning: 12,500,00
over a 5-day week: 23,785,000
6-days-a-week! 36,285,000
Smurf Show Syndication represents 87% U.S. coverage
Appeal
In published surveys and independent outside studies it was confirmed that not only do the Smurfs continue to rank among the top three licensed characters in popularity but research studies also reveal a 98% recognition factor with moms and kids alike. Procter & Gamble recently took advantage of this tremendous opportunity by teaming up their Pampers brand with an exclusively designed Smurf toddler sweatshirt offer to 2,600,000 households with very successful results.
1986 brings a new generation of 5-year-olds who now join their 10-year-old siblings as Smurf Show fans. It is expected that the number of children under the age of five will increase to 19 million by 1990 and the number of children between the ages of five and nine will climb to over 26 million. And don't forget that the very first generation of Smurf lovers! In the 1990's they will become purchasing adults who will be encouraging their own children to be Smurf lovers, too.
Fresh Approach
Four new Smurf characters joined the Smurf community last Fall to a rousing reception. These lively blue mischievous kids (three boys and a girl) dressed in bright colored clothing bring a new dimension of humor and adventure to the experiences in the mushroom village. The Smurflings have created a strong identification and added a valuable sense of freshness to the property further enhancing fan loyalty.
A very special first time only concept for Saturday morning TV launches the upcoming 6th season with an original all new 90-minute movie featuring a surprise mysterious guest who must lead the Smurfs to their destiny. Watch the excitement build as NBC uses prime viewing time to promote this new season premiere!
Smurfs on Tour
In the past 12 months, the Smurfs on Tour have sung and danced their way with appearances at malls, fairs and special events across the country reaching audiences of hundreds of thousands in over 90 cities. This year by enthusiastic demand Kings Productions expands their original offerings to three fully staged and professionally choreographed musical revues which will clearly increase the Smurf characters' visibility on a national scale.
Theme Parks
Kings Entertainment Company reports that attendance for all five theme parks is up by 100% in the 3-11 age group which is directly attributed to the 1984 arrival of the Smurf character attractions. This year over 10 million people are expected to visit these theme parks located in major market areas across the United States and including Canada.
Park Locations
Kings Island, Cincinnati OH
Great America, Santa Clara CA
Kings Dominion, Richmond VA
Canada's Wonderland, ON
Carowinds, Charlotte NC
Ongoing Licensing Program
We are now just beginning to experience the recurring generation phenomenon that has been an essential ingredient for the European Smurf success story for over 30 years. Recent new introductions include Columbo Smurf Yogurt and American Home Foods Smurf Pasta line, clearly have resulted in increased sales dollars by combining quality products with our classic Smurf characters.
In today's crowded marketplace the strength of a lasting property distinctly demonstrates the advantage of a firm foundation and universal appeal that continues to attract companies with outstanding reputations who are fully committed to the future of the Smurf program.
DON'T LET ANOTHER GENERATION OF SMURF LOVERS PASS YOU BY
The Smurf Property
- #1 rated time spot for 5 seasons
- one of top 3 licensed characters in popularity
- positive character image
- exciting new characters & fresh ideas
- 30-year history of international success
- 98% recognition with moms and kids
- a brand new smurf generation of Smurf Lovers!
Contact Wallace Berrie Licensing
(818) 715-8710
6101 Variel Ave.
Woodland Hills, CA
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__It's PeazJelly Time
Posts: 470 | From: SC | Registered: Feb 2010
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Peazjelly
Super Smurf
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posted 10-05-2025 04:49 AM
The Smurfs Return to Television!
DIC Entertainment Press Release - November 22, 2004
DIC Entertainment Acquires From Warner Bros. Domestic Cable Distribution the Broadcast Rights to Hit Series The Smurfs
26 Half-Hour Episodes of the Classic Animated Series Begins Airing January 2005 on Top-Rated DIC Kids' Network
One of the Most Successful Television Series of All Time, "THE SMURFS" Dominated Saturday Morning Television for Nearly a Decade
BURBANK, CA -- DIC Entertainment (DIC), a leading independent children's entertainment company, has acquired from Warner Bros. Domestic Cable Distribution the broadcast rights to 26 half-hour episodes of one of the world's most popular and successful animated series in television history, The Smurfs. The announcement was made today by Andy Heyward, Chairman & CEO, DIC.
The Smurfs will begin airing in January 2005 on the top-rated DIC Kid's Network, a unique three-hour programming block designed to provide stations with children's programming that meets "core" FCC requirements. DIC has acquired the select episodes of The Smurfs that were produced with an educational basis to meet the standards of the programming block.
The Smurfs, a traditional animated television series produced by Hanna Barbera in the early 1980s, was first bought by Fred Silverman, President of the Fred Silverman Company & former CEO & President of NBC, to air on NBC where the series dominated Saturday morning for nearly a decade, boosting the network from last place to first place in kids, virtually overnight. The series became an international hit and still airs on major broadcast outlets around the world. In addition to a hit television series and a feature film, The Smurfs evolved into a global brand sensation with a successful line of toys, books and music. "What a great idea for DIC to bring The Smurfs back to television," comments Mr. Silverman. "I have no doubt that it will be as popular today as it was when it first aired nearly 25 years ago."
Mr. Heyward states, "I had the privilege to work at Hanna Barbera in the late 70s and early 80s and to collaborate closely with the original creator, Peyo. We watched the series command a 60 share rating on NBC. Ratings like that have not been seen before or since, and I believe we can bring the series to the top of the ratings charts once again on the DIC Kid's Network," he adds. "The Smurfs is one of those rare timeless jewels that became one of the first mega-entertainment brands for kids, and with the retro trend showing no signs of slowing down, we believe the environment is right to re-awaken this 'sleeping giant' to a new generation of young viewers"
Added Eric Frankel, President, Warner Bros. Domestic Cable Distribution, "After all these years, this series is just as entertaining, relevant and enjoyable as when it first aired. We couldn't be more pleased than to be introducing The Smurfs to a whole new generation of kids and, in the process, give a few parents a trip down memory lane."
David Ozer, Senior Vice President, Domestic Television, DIC comments, "We are thrilled to add The Smurfs, a wholesome and entertaining world-renowned series, to the DIC Kid's Network programming line-up. DIC will continue to be on the lookout to acquire quality product to offer our stations, advertisers and viewers as we gear up for a third season in 2005."
The Smurfs television series follows the adventures of the Smurf's, who live in the mushroom cottages of Smurf Village with their leader, Papa Smurf. The lively blue creatures, that captivated children around the globe for years, lead an almost perfect life if not for an evil wizard who spends his days trying to capture them. The Smurfs made their first appearance in 1956 when creator Peyo introduced them in a story of Johan & Peewit in " Le Journal de Spirou."
The DIC Kid's Network, launched in September 2003, reaches 100% of the U.S. markets and airs on over 450 stations. The programming block airs on major broadcast outlets, including local FOX, WB and UPN affiliates, and offers three separate exclusive programming feeds, along with a Spanish Language feed on virtually every series for the SAP channel (airing on over 200 different stations). The programming feeds are comprised of six half- hours of animated programs from DIC Entertainment's extensive library of over 3,200 half-hours of popular animated programming.
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__It's PeazJelly Time
Posts: 470 | From: SC | Registered: Feb 2010
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Sassette
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posted 09-04-2026 05:39 PM
This is an article from a 1980s TV Guide magazine about the Smurfs cartoon on NBC.
NBC's lovable folks cut our interviewer down to size as they impertinently explain their mushrooming popularity
By Ralph Schoenstein
"A Smurty Valentine" is scheduled to be shown on NBC on Sunday, Feb 13. at 7 P.M. (ET) Check local listings for time and channel in your area.
We're 14 times cuter than the seven dwarfs!
One day in 1957, a Belgian cartoonist named Peyo Culliford created 100 blue people just three apples tall called Smurfs, who live in mushroom-shaped houses, are led by 543-year-old Papa Smurf, and who stumble into comedy as they outwit a wicked wizard named Gar-gamel.
Twenty-two years later, an American papa named Fred Silverman saw his daughter playing with a Smurf doll and told Hanna-Barbera Productions to create a show for his network, NBC, on Saturday mornings. Today, Smurfs is one of the top-rated cartoons on the air. For an in-depth look at the Smurfs, I slipped into the forest with a magnifying glass and talked to 93 of them as they mellowed out on mushrooms.
SCHOENSTEIN: Perhaps the reason you Smurfs are so popular is that people now want a softer product
JOKEY: You mean like Charmin?
SCHOENSTEIN: I hope you do better jokes than that on the show
JOKEY: Do your stories get a 44-per-cent share of the audience?
SCHOENSTEIN: Well, 44 per cent of my family likes them. What I meant was that the popularity of cuddly little folks seems to be a reaction to the grimness of all the monster and space-invader shows on Saturday mornings.
BRAINY: Cute always selis. And the hundred of us are 14 times cuter than the Seven Dwarfs
SCHOENSTEIN: Wait a minute now. I'm afraid that the Seven Dwarfs are much more sharply defined than you Smurfs. All of you look alike
BRAINY: That's an ethnic slur and I won't dignity it with a reply. To us, all writers look alike.
SCHOENSTEIN: Your name sounds like a new dish at a seafood house. Where did it come from?
BRAINY: Peyo Culliford was having dinnner in Belgium one night and he said, "Pass the uh schtroumpf," which is Flemish for watchamacallit; he wanted the salt. Well, the word stuck in his head. In English, it became smurf.
SCHOENSTEIN: But speaking of English, the word isn't doing very good things for the minds of all the kids who watch because it stands for three thousand verbs and another three thousand adjectives. You people say, "He can smurf anything he smurfs his mind to" and "It oughta do the job just smurty" and "What's smurfing on?" The word means anything you want it to mean.
FARMER: But English already has words like that. Supply-side economics, for instance.
SCHOENSTEIN: That brings up an interesting point.
FARMER: It's about time.
SCHOENSTEIN: Maybe you're so popular because you're in tune with the diminished expectations of Americans. For you, half a walnut is a wash basin and a
dewdrop is a shower.
HEFTY: Even our interviewers are scaled down.
SCHOENSTEIN: OK, how about this for a giant-sized question. You Smurfs have only one woman, Smurfette. Isn't that antifemale tokenism?
SMURFETTE: As far as I'm concerned, the show is perfectly balanced because one woman equals all these guys. They're strictly Silly Putty. If Papa Smurf didn't keep telling them what to do, they'd have trouble walking around a tree. I sometimes think life would be mare interesting with Gargamel, even if he sounds like a throat spray.
SCHOENSTEIN: Didn't Gargamel create you to confuse the Smurfs?
SMURFETTE: Yes, he did, but he didn't have to: the Smurfs are confused enough on their own.
SCHOENSTEIN: But then Papa Smurf used his magic to make you a real Smurf. And now you use your charms to wrap them around your little finger.
SMURFETTE: I don't even have a little finger, that guy Peyo gave us only four. Anyway, who wants to charm these air-heads? If Gargamel weren't the world's worst wizard, he would've turned them into toadstools already.
SCHOENSTEIN: But maybe things will soon be different for you. The show added two humans, Johan and Peewee, to help the Smurfs foil the schemes of Gargamel.
SMURFETTE: Two humans, eh? I wonder if that's a step up or down.
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Have a smurfy day!
Posts: 5017 | From: Smurfingland | Registered: Jul 1999
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